PR NEWS

Mumbai, 29th November, 2022 (PRN): MSRvantage, IT Services subsidiary of MSRcosmos Group, U.S.-based multinational conglomerate enables blockchain based product serialization solutions for the pharmaceutical industry. This offering aims at enhancing security for medicine brands and consumers both by providing a complete and transparent overview of the products’ journey to fight fraud and counterfeit. “With our next gen blockchain solution and pharma services experience, companies can make their brand name synonymous with trust and authentic medicines.” Said Mr. Balaji Kandregula, Vice President, MSRvantage. In the past, the industry has witnessed pharmaceutical products lose out to market-circulating bogus goods and treatments. Companies have long battled to remove them from the market in order to protect potential and crucial patients. Not only is a brand's image and reputation at risk, but it's also possible that one of the raw materials used to create a specific product doe...

MUMBAI, 29 NOVEMBER, 2022 (PRN): MSRcosmos, an enterprise IT services company providing world class software solutions & services to leading organizations across the globe launches Farms IQ, a robust digital system for the agricultural supply chain that can help increase productivity while enhancing business value for agriculture and farm brands. Farms IQ will serve as a subsidiary of the MSRcosmos group of companies.  The new venture will aid in combating counterfeit activity, tracking product inventory, strengthening customer loyalty and engagement for brands and businesses in the agricultural sector. Farms IQ shall make use of Track & Trace technology to enhance traceability with blockchain-enabled QR codes and provide cost-efficient delivery of products, track their real-time consumption patterns, enhance traceability and facilitate automation. This will not just include anti-Counterfeit measures but also contribute towards the overall strengthening of the agricultural ...